BC + Shopify Implementation / Shopify plus integration
Option 02
Shopify Store Development with Business Central Integration
You run Business Central and you need a storefront: a new one, or a replacement for something that is not working. We design and build the Shopify store and integrate it into Business Central as one project, so the catalogue structure is decided once instead of twice.
- Storefront and integration from one team
- Catalogue structure decided once
- Fixed price after discovery
- Fixed price from
- $24,500 USD
- Market comparable
- $20,000 to $50,000
- Shopify storefront
- Built by x2x
- Business Central
- Yours, already live
- Typical duration
- 8 to 12 weeks
- Theme approach
- Configured or custom
- Migration from another platform
- In scope
Why together
Building the store and the integration separately costs more
This is the argument most agencies will not make, because most agencies only do one half.
The separate route
What actually happens
A Shopify agency builds the storefront around what looks good and merchandises well. Months later an integrator arrives and finds the product structure does not map to your Business Central items: variants modelled as separate products, options that exist only in the theme, collections doing work that item categories should do, SKUs invented for the store that do not exist in the ERP.
The fix is either a rebuild of the catalogue, which the agency has already been paid for, or a layer of mapping logic that has to be maintained forever. Neither party is at fault, and you pay for both.
The combined route
What we do instead
The product structure is designed once, in discovery, against your actual Business Central item master. Variants, options, barcodes and units of measure are settled before a single theme decision is made. Collections are built from categories the ERP already understands.
The storefront is then built on a structure that maps cleanly, and the integration configuration is a matter of connecting things that were designed to connect. There is no translation layer, and nothing to maintain forever.
Scope
Shopify website development
A custom designed Shopify storefront, integrated into your Business Central back office.
Storefront build
What we do for you
- Shopify store setup
- Theme selection and customisation
- Responsive storefront design
- Homepage and landing page design
- Product and collection structure
- Merchandising
- Customer account setup
- B2B eCommerce requirements
- Checkout setup
- Payment gateway integration
- Shipping settings
- Basic SEO
- Analytics and tracking setup
- Content migration
- Third party app integration
Integration build
Everything from option 01, included
- Product and item synchronisation
- Inventory availability and updates
- Customer synchronisation
- Sales order integration
- Pricing and sales prices
- Customer specific pricing
- Order fulfilment
- Shipping and tracking information
- Returns and refunds
- Payment information
- Tax and financial integration
- Location and inventory mapping
- Sync process automation
- Integration error monitoring
Theme decision
Configured theme or custom build
This single choice moves the price more than anything else in the project, so we put it in front of you in discovery rather than at the quote.
Configured theme
A premium theme, set up properly
- Your brand, typography, colour and imagery applied throughout
- Homepage and landing pages laid out for your products
- Collection and product templates structured to match the ERP catalogue
- Checkout, shipping and payment configured
- Faster to launch, cheaper to maintain, easier to upgrade
- Right for most retailers and distributors
Market rate for theme-level Shopify development in 2026: $3,000 to $5,000.
Custom build
Where a configured theme will not do
- A buying experience that genuinely differs from how Shopify themes work
- Complex B2B ordering, quoting or approval flows
- Configurable or made-to-order products
- Heavy integration into the storefront itself, such as live availability
- Slower to launch and more to maintain, so worth it only when the case is real
Market rate for custom Shopify theme development in 2026: $10,000 to $20,000, rising to $25,000 and above on Shopify Plus.
How it runs
Eight to twelve weeks, two tracks
Discovery is shared. After that the storefront and the integration run in parallel against the same agreed catalogue structure, and they converge at testing.
01. Discover, shared
Business processes on both sides, and critically the catalogue design: how your Business Central items, variants, barcodes and units of measure will be expressed as Shopify products, variants and options. Nothing is built until that is agreed.
- week 1 to 2
- gate: catalogue design signed
02. Design, both tracks
Storefront design concepts and page structure on one side. Integration architecture on the other: data ownership, sync scope, sync timing, failure handling.
- week 2 to 4
- gate: designs approved
03. Build, in parallel
Theme build, page templates, collections, merchandising, checkout, shipping, payment gateway, apps and analytics on the storefront track. Connector configuration, mapping, price groups, customer rules, tax and job queue on the integration track.
- week 3 to 9
- gate: storefront and sandbox demonstrated
04. Test, converged
The two tracks meet. Full process testing runs through the real storefront against the sandbox, so what you sign off is the experience a customer will actually have.
- week 9 to 11
- gate: UAT signed
05. Go live and support
Content migration completed, DNS and domain cutover, integration activated, transaction monitoring, then hypercare and training for both the storefront and the back office.
- week 11 to 12
- gate: first clean trading day
Cost
What Shopify plus integration costs
From $24,500
USD, fixed after discovery
The starting figure covers a configured premium theme plus the full integration scope. A custom theme build, B2B ordering requirements, migration of a large content library, or a catalogue that needs restructuring before it can map will move it up, and each of those is assessed in discovery before the number is fixed.
Shopify platform fees, theme licences, app subscriptions and payment gateway fees are yours directly and are not marked up by us.
Published 2026 market pricing
- Shopify theme configuration build$3,000 to $5,000
- Shopify custom theme build$10,000 to $20,000
- Shopify Plus enterprise build$25,000 to $100,000+
- Shopify ERP integration, single entity$15,000 to $30,000
- Combined, bought separately$18,000 to $50,000
The bottom line in that table is the honest comparison: a storefront agency plus an integrator, engaged separately, lands in roughly the same range. What you do not see in their numbers is the catalogue rework described above, or the coordination cost of two vendors each scoping around the other.
Frequently asked
Shopify development and ERP integration questions
Yes. Content migration is in scope: products, collections, pages, blog content, customers and redirects. What needs care is the redirect map and the catalogue restructure, because a platform migration is the one moment you can fix a product structure that never mapped properly to the ERP. We treat it as an opportunity rather than a straight copy.
Yes. Everything we build lives in your Shopify account and your Business Central tenant, under your ownership. There is no x2x runtime sitting between your systems that you would need to keep paying for, and nothing that stops another agency working on the storefront later.
Yes. Shopify B2B with company accounts, company catalogs and market specific pricing is supported by the native connector, and B2B eCommerce requirements are part of the storefront scope. Where a B2B requirement goes past what the standard model expresses, such as quoting or multi-step approval, we scope it as an extension and quote it separately rather than folding it into the base price.
Basic SEO is in scope: page titles and meta descriptions, heading structure, image alt text, sitemap, structured data for products, and the redirect map if you are migrating. Ongoing content and ranking work is a separate engagement, and we will say so rather than implying a store build alone will move you up the results.
We set up and integrate third party apps and payment gateways as part of the build. The subscriptions and the merchant agreements are yours directly, contracted in your name, and we do not resell them or take a margin.
Other options
If this is not quite your situation
Next step
Show us your item master and your current store
We will come back with a catalogue design, a theme recommendation and what the combined project would take.